EALING'S Charity Christmas Card Shop opened this week for its 38th festive season at the Church of Christ the Saviour, New Broadway.

The all-volunteer shop sells cards from 24 charities and is unique because it’s one of the few such shops where all money raised goes to charity.

Sue Green, who co-founded the shop in 1985, said: “Thanks to our 50 incredible volunteers we’ve come through the disruption of the past two years and we’re looking forward this year to raising more than £20,000 for our charities.”

The shop was officially opened on November 3 by Ealing’s immediate past mayor, Cllr Munir Ahmed. He paid tribute to the scores of volunteers who have helped out over the shop’s four decades and said it showed Ealing at its best.

With total sales since 1985 approaching £900,000, the shop has supported more than 100 charities and sold five million cards to more than 21,000 customers.

This year, there are cards on sale in support of : Age UK Ealing, Alzheimer’s Society, Book Aid International, Bridge of Hope, British Heart Foundation, Cancer Research UK, Cardiac Risk in the Young, Christian Aid, Combat Stress, Cystic Fibrosis Trust, Diabetes UK, Ealing Samaritans, Ealing Amnesty International, Epilepsy Research UK, Facing the World, Friends of Hammersmith Hospital, Motor Neurone Disease Association, Mind, Multiple Sclerosis Trust, Parkinson's UK, RNLI, Save the Children, Soil Association and Stella Maris - Apostleship of the Sea.

The shop is open 10am-4pm Mondays to Saturdays until December 19.